The Ultimate Guide to RevOps, GTM, AI & Data Events in Europe for 2026
Europe’s revenue operations, go-to-market, AI, and data ecosystem is entering one of its most dynamic years yet. In 2026, operators, executives, technologists, and innovators will gather across the continent to explore how AI, analytics, automation, and cross-functional alignment are reshaping how companies grow.
From RevOps-specific summits in London to massive AI and tech festivals in Paris, Amsterdam, Lisbon, and beyond, these events offer unmatched opportunities to learn, network, and stay ahead of the curve. Whether you’re a RevOps leader scaling globally, a GTM strategist aligning teams, or a data professional driving intelligence across systems, this guide highlights the most important European events to attend in 2026.
Why Attend RevOps, GTM, AI & Data Events in Europe?
Europe offers a unique mix of strategic leadership forums and deep technical conferences, making it an ideal environment for modern revenue teams. These events help you:
- Learn how AI and analytics are transforming revenue operations
- Discover new tools and platforms shaping GTM execution
- Network with operators, founders, executives, and technologists
- Gain practical frameworks you can apply immediately
- Understand regulatory, data, and market nuances across regions
If your organization operates in or plans to expand into Europe, these events are essential.
Top RevOps, GTM, AI & Data Events Across Europe in 2026
This expanded master list provides a comprehensive look at the 2026 European calendar for Revenue Operations, Go-To-Market strategy, and Enterprise Data, including deeper strategic insights and the specific "why" behind attending each.
Quarter 1 (January – March)
- Date: January 21, 2026 | Location: Berlin, Germany
- Deep Dive: Under the theme "Human-Centric AI," the summit focuses on the psychological side of GTM. It analyzes why deals stall despite advanced tech stacks, offering workshops on moving CRM from a "compliance record" to a "coaching tool" that actually helps reps win.
- Who it’s for: CSOs, VPs of Enablement, and Sales Ops Directors.
- Why attend: To learn how to balance automation with the "human touch" in social selling and to gain practical frameworks for proving the ROI of your enablement programs to the board.
- Date: January 22, 2026 | Location: Berlin, Germany
- Deep Dive: A prestigious boutique event focusing on "Unlocking the Future." It tackles the 77% e-commerce penetration in Germany, focusing on how AI and retail media can drive growth in a value-conscious DACH market.
- Who it’s for: Senior decision-makers (C-suite/VP) from major brands like Zalando, Samsung, and Meta.
- Why attend: Features a 3:1 brand-to-vendor ratio, ensuring you spend your time in peer-level strategic discussions rather than being sold to by hundreds of vendors.
- Date: January 28–29, 2026 | Location: London, UK
- Deep Dive: This event treats RevOps as a product, not a support function. It covers the full revenue lifecycle, including advanced MEDDICC implementation and "Agentic AI" (AI that performs tasks, not just answers questions) within the sales funnel.
- Who it’s for: CROs, VP RevOps, and GTM Leaders.
- Why attend: To gain the "Operator’s Edge"—learning directly from those who have built and scaled revenue engines at Europe's top unicorns.
- Date: February 3–6, 2026 | Location: Barcelona, Spain
- Deep Dive: Beyond the AV tech, the "Spark" initiative explores how digital infrastructure powers the "Experience Economy." It covers the physical-digital bridge—how enterprise systems capture data from real-world customer interactions.
- Who it’s for: Enterprise IT leaders and GTM tech vendors.
- Why attend: To see how the world's most innovative brands are using immersive tech and "Digital Twins" to transform their GTM physical presence (showrooms, retail, events).
- Date: February 4–5, 2026 | Location: London, UK
- Deep Dive: Focuses on turning "Data Intelligence" into "Revenue Intelligence." Sessions cover the ethics of AI decision-making and how to move from reactive analytics to autonomous GTM systems.
- Who it’s for: CTOs, Data Strategists, and RevOps professionals.
- Why attend: To bridge the gap between technical data science and business-critical decision-making.
- Date: February 10, 2026 | Location: London, UK
- Deep Dive: Tackles the "Death of the B2B Salesman" myth by showing how digital self-service and human sales teams must coexist in a unified GTM motion.
- Who it’s for: B2B eCommerce Directors and Commercial Leads in manufacturing/distribution.
- Why attend: To learn how to manage the complex pricing and procurement logic required for modern B2B digital transformation.
- Date: February 10–11, 2026 | Location: Madrid, Spain
- Deep Dive: Under the motto “Accelerating adoption. Increasing impact.”, it focuses on "Data Spaces" as value creators that allow companies to share data securely to drive cross-border GTM efforts.
- Who it’s for: Data Architects and Enterprise IT Leaders.
- Why attend: To stay ahead of European data sovereignty laws and learn how "Clean Rooms" can help you share GTM data with partners without compromising privacy.
- Date: February 11–12, 2026 | Location: Stockholm, Sweden
- Deep Dive: Themed "New Era, Next Mindset," it focuses on Scandinavia as a laboratory for global innovation. It bridges the gap between disruptive technology (SpaceTech, HealthTech) and commercial scale.
- Who it’s for: Tech founders and GTM leaders looking to enter the Nordics.
- Why attend: To access Europe’s most concentrated startup-investor ecosystem and meet leaders from unicorns like Kry, Voi, and Bolt.
- Date: February 12–13, 2026 | Location: Cannes, France
- Deep Dive: A high-level festival exploring "Responsible Innovation." It moves beyond the hype to show how AI is practically implemented in healthcare, finance, and high-end retail GTM.
- Who it’s for: Global C-suite, AI Strategists, and Policy Makers.
- Why attend: For "Thought Leadership" to see live demonstrations of the most transformative AI tools before they hit the mass market.
- Date: February 17–18, 2026 | Location: Berlin, Germany
- Deep Dive: Germany's leading B2B e-commerce hub. It focuses on the "Anniversary Edition" (10th year) moving to Messe Berlin, bringing massive scale to vendor evaluation.
- Who it’s for: E-commerce operators and Marketing Ops professionals.
- Why attend: To evaluate 340+ tech vendors in a single day and discover the local DACH market nuances crucial for German expansion.
- Date: February 24, 2026 | Location: London, UK
- Deep Dive: "Fueled by AI"—this conference focuses on how AI is reshaping the "Product" in PLG. It covers how product telemetry data can be directly fed into the RevOps engine for automated upselling.
- Who it’s for: CPOs, VPs of Product, and GTM leaders.
- Why attend: To learn the "Product-Led Sales" playbook how to identify when a free user is ready for a sales conversation.
- Date: February 25, 2026 | Location: London, UK
- Deep Dive: A deep dive into the ARISE methodology (Assess, Research, Ideate, Strategise, Execute). It’s a 30-day blueprint for launching B2B tech products and creating long-term revenue growth.
- Who it’s for: B2B Founders and Sales VPs.
- Why attend: For practical, scalable playbooks that help you align sales and marketing goals into a single customer journey.
- Date: February 26, 2026 | Location: London, UK
- Deep Dive: Focuses on "CX as a Growth Engine." It challenges companies to move past vanity metrics (NPS) and look at "Customer Equity"—the lifetime value and referral power of a happy customer.
- Who it’s for: CX Leaders and CS Ops.
- Why attend: To learn how to turn customer feedback into "Revenue Actions" that reduce churn and drive organic growth.
- Date: March 4–5, 2026 | Location: London, UK
- Deep Dive: Focuses on the "Infrastructure of Insight." It covers how to build a data architecture that is "AI-ready" ensuring transparency, governance, and alignment with business outcomes.
- Who it’s for: Data Engineers and RevOps Analysts.
- Why attend: One registration gives you access to five shows (Cyber Security, Cloud, etc.), making it a one-stop-shop for auditing your entire technical GTM stack.
- Date: March 3, 2026 | Location: Berlin, Germany
- Deep Dive: Focuses on "The Future of BI" moving from static dashboards to "Predictive Business Intelligence" where your data tells you what to do next.
- Who it’s for: Analytics leaders and RevOps analysts.
- Why attend: To get a head start on the data trends of 2027 and learn how to manage data quality across massive, fragmented organizations.
- Date: March 23–26, 2026 | Location: Rust, Germany
- Deep Dive: Explores "Cloud GTM" how ISVs can use cloud marketplaces (AWS, Azure) as a new, accelerated sales channel to reach enterprise buyers.
- Who it’s for: Cloud architects and GTM platform owners.
- Why attend: To learn how to tap into pre-allocated cloud budgets of enterprise customers to close deals faster.
- Date: March 26, 2026 | Location: Amsterdam, Netherlands
- Deep Dive: Themed "Building Resilient Growth," it focuses on using ABM to create clarity in uncertain markets by concentrating resources on high-value accounts.
- Who it’s for: ABM practitioners and Marketing leaders.
- Why attend: To learn how to transform market pressure into opportunity using insight-driven strategies that align sales and marketing teams perfectly.
Quarter 2 (April – June)
- Date: April 13–14, 2026 | Location: Cambridge, UK
- Deep Dive: Focuses on "Revenue Efficiency" building companies that don't just grow fast, but are sustainably profitable through better pricing, positioning, and copywriting.
- Who it’s for: Software Founders and GTM Executives.
- Why attend: For the "Single-Track Experience" meaning you don't miss any sessions and can have deeper conversations with all attendees over the two days.
- Date: April 20–21, 2026 | Location: Berlin, Germany
- Deep Dive: Explores "Contractual Intelligence" using AI to audit existing contracts for hidden revenue risks or upselling opportunities.
- Who it’s for: Deal Desk and Legal Ops.
- Why attend: To learn how to turn the legal/contracting phase from a "sales bottleneck" into a competitive advantage.
- Date: May 5–6, 2026 | Location: Malmo, Sweden
- Deep Dive: Focused on the "$1M to $100M" journey. It highlights "Zero-CAC" strategies and how to leverage community and product for growth.
- Who it’s for: B2B SaaS Founders and Heads of Growth.
- Why attend: To get access to the "SaaSiest CEO Network" one of Europe's most collaborative executive communities.
- Date: May 5–6, 2026 | Location: Hamburg, Germany
- Deep Dive: A "Culture-Led GTM" festival. It looks at how pop culture, social media trends, and influencer marketing are blending into the professional B2B landscape.
- Who it’s for: CMOs and Growth Marketers.
- Why attend: To see how the world's best creators are capturing attention the most expensive resource in modern GTM.
- Date: May 5–7, 2026 | Location: Cologne, Germany
- Deep Dive: Focuses on "Enterprise AI ROI." It’s less about the technology and more about the business case how to justify a $10M AI spend to the CFO.
- Who it’s for: Heads of Innovation and GTM Strategy.
- Why attend: To understand the governance frameworks needed to roll out "Agentic AI" across a global workforce.
- Date: May 7–8, 2026 | Location: Amsterdam, Netherlands
- Deep Dive: Deep dives into "Predictive Performance Modeling" building systems that can predict churn or expansion before it happens with 90%+ accuracy.
- Who it’s for: Data Scientists and Advanced RevOps Analysts.
- Why attend: To learn the math behind the modern revenue engine.
- Date: May 20–21, 2026 | Location: London, UK
- Deep Dive: Focused on the "PE Playbook" for value creation. It covers how Private Equity firms restructure the RevOps of their portfolio companies to prepare for exit.
- Who it’s for: PE Operating Partners and Value Creation Directors.
- Why attend: To learn the high-stakes GTM tactics used by the world's most aggressive investors.
- Date: May 27–28, 2026 | Location: Dublin, Ireland
- Deep Dive: Focuses on "The Future of Work and Commerce." It looks at how Ireland’s tech-friendly ecosystem is fostering the next wave of GTM talent and technology.
- Who it’s for: Global C-suite and Startups.
- Why attend: To build partnerships with the EMEA headquarters of the world's tech giants (Google, Meta, Salesforce) who are all based in Dublin.
- Date: June 8–12, 2026 | Location: London, UK
- Deep Dive: A week-long exploration of the "London AI Ecosystem." It focuses on how the UK is positioning itself as a global bridge between the US and EU markets.
- Who it’s for: Founders and GTM Operators.
- Why attend: For the sheer scale of networking hundreds of fringe events allow you to build a year's worth of connections in five days.
- Date: June 10–11, 2026 | Location: London, UK
- Deep Dive: Themed "Ops as an Asset," this event is purely for practitioners. It includes whiteboarding sessions on fixing "leaky funnels" and building automated forecasting.
- Who it’s for: RevOps, Sales Ops, and Marketing Ops professionals.
- Why attend: To solve real-world problems with your peers. No "visionary keynotes" just tactical playbooks.
- Date: June 16, 2026 | Location: Amsterdam, Netherlands
- Deep Dive: Focused on "Unified Customer Identity" how to build a single view of the customer across every tool in your stack (CRM, CDP, ESP).
- Who it’s for: Marketing Ops and GTM Strategists.
- Why attend: To learn how to de-duplicate your data and create highly personalized customer journeys at scale.
- Date: June 17–20, 2026 | Location: Paris, France
- Deep Dive: France’s answer to CES. It looks at the intersection of large corporations and startups, focusing on how old-economy industries (luxury, manufacturing) are adopting GTM tech.
- Who it’s for: Founders and Enterprise Innovation Teams.
- Why attend: To spot emerging startups that are about to disrupt the GTM tool market.
- Date: June 24–25, 2026 | Location: London, UK
- Deep Dive: Covers the "RevOps Maturity Model" moving from "Firefighting" to "Strategic Partner." It focuses on how RevOps can influence product roadmaps and financial strategy.
- Who it’s for: RevOps Leaders.
- Why attend: To learn how to elevate the status of RevOps in your company and gain a seat at the executive table.
Quarter 3 (July – September)
- Date: July 1, 2026 | Location: London, UK
- Deep Dive: Focuses on "The Demand Engine" how to build a predictable pipeline of high-intent leads using AI-driven content and account-based strategies.
- Who it’s for: CMOs and B2B Marketers.
- Why attend: To get a clear view of the marketing tech that is actually delivering ROI in 2026.
- Date: July 1, 2026 | Location: London, UK
- Deep Dive: Focuses on "The London SaaS Scale-up," looking at the specific challenges of scaling a UK-based company to the US and EU markets.
- Who it’s for: UK-based SaaS Founders.
- Why attend: For the "Small Room, Big Thinkers" atmosphere exclusive networking with the UK's top tech CEOs.
- Date: August 20, 2026 | Location: London, UK
- Deep Dive: Focused on "The CRO’s First 100 Days" and "Leading through Change." It tackles the heavy-hitting issues like restructuring compensation and M&A integration.
- Who it’s for: CROs and Executive Sales Leaders.
- Why attend: To share boardroom best practices with your peers in a high-trust, closed-door environment.
- Date: September 22–24, 2026 | Location: London, UK
- Deep Dive: Focuses on "AI Governance and Risk." It addresses the security implications of giving AI agents access to your revenue and customer data.
- Who it’s for: CISOs and RevOps data owners.
- Why attend: To ensure your GTM strategy doesn't create massive legal or security liabilities for your company.
- Date: September 23–24, 2026 | Location: Cologne, Germany
- Deep Dive: Themed "Prompting the Future," it explores how AI-generated content is transforming branding, advertising, and customer engagement across all digital channels.
- Who it’s for: CMOs and Digital Strategists.
- Why attend: To stay ahead of the curve in the "Attention Economy" and see the future of digital marketing and commerce.
Quarter 4 (October – December)
- Date: October 13–15, 2026 | Location: Dublin, Ireland
- Deep Dive: Focused on "Revenue Durability" how to grow sustainably without massive capital injections. Includes "Churn Clinics" and pricing workshops to maximize customer lifetime value.
- Who it’s for: SaaS Founders and VPs of Customer Success.
- Why attend: To prep your 2027 plan with the most efficient growth strategies in the SaaS world.
- Date: October 20–21, 2026 | Location: Amsterdam, Netherlands
- Deep Dive: Focuses on "AI at Scale" moving past small pilots to rolling out AI-driven personalization and automation across an entire enterprise.
- Who it’s for: Data Leaders and Enterprise Technologists.
- Why attend: To see real-world case studies of how Europe's largest companies are successfully integrating AI into their core GTM operations.
- Date: November 9–12, 2026 | Location: Lisbon, Portugal
- Deep Dive: The world’s biggest tech conference. It covers everything from the "Future of Energy" to "AI Policy," providing a macro-view of the world your GTM strategy must operate in.
- Who it’s for: Global C-suite, Founders, and Investors.
- Why attend: To get inspired and see the "Next Big Thing" before it becomes common knowledge.
- Date: November 16–17, 2026 | Location: London, UK
- Deep Dive: Focuses on "Platform Engineering for Business" how to build an internal platform that allows your GTM teams to move fast without breaking things.
- Who it’s for: IT Infrastructure Leaders and Platform Engineers.
- Why attend: To learn how to build a technical foundation that will support your company's growth for the next decade.
- Date: November 18–19, 2026 | Location: London, UK
- Deep Dive: A "Marketplace for 2027 Strategy." It focuses on finalizing your tech stack and finding the agencies and partners who will help you execute your next year’s GTM plan.
- Who it’s for: Marketing and Sales Executives.
- Why attend: To see all the latest GTM tools in one place and ensure your 2027 plan is powered by the best tech available.
- Date: November 24–27, 2026 | Location: Vilnius, Lithuania
- Deep Dive: Technical sessions on "Real-Time Data Streaming" and "Analytics Engineering" building the high-speed data pipelines that power real-time revenue intelligence.
- Who it’s for: Data Engineers and Analysts.
- Why attend: To gain the technical skills needed to build the world-class data architecture your GTM strategy requires.
Planning Your 2026 European Event Strategy
Europe’s 2026 calendar offers a powerful mix of RevOps leadership, AI strategy, and data-driven execution. Balance practitioner-focused summits with broader tech ecosystem events to maximize insight and network value.
Stay Ahead of RevOps, AI & GTM in Europe
The European RevOps and AI landscape continues to evolve rapidly. Bookmark this guide and revisit it as new dates and events are announced throughout the year.
Whether you’re scaling revenue operations, integrating AI into forecasting, or aligning global GTM teams, 2026 offers exceptional opportunities to learn, connect, and lead.
